We all know that as an individual tool Linkedin can be incredibly powerful. I have seen countless presentations on how to use Linkedin, but they are all targeted at you, the individual, not your company. A corporate strategy on Linkedin is more than you knowing how to use the advanced search screen (admittedly a powerful tool) or how to type a good profile.
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The Global Accreditation Body
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Global Marketing Network (GMN) is the Global Accreditation Body for Marketing Professionals. With over 30,000 Members worldwide we aim to inspire, educate and inform the Marketing Leaders of today and tomorrow, wherever in the world they are.
Our vision is for a strong, unified and respected Marketing Profession, worldwide, achieved through the raising of standards within it. And, with an estimated 20 million people working in a definable marketing role in the world, coupled with widespread acceptance of the need for marketers to become more professional, there is both a very sizeable market, and a clear driver for change.